Yes Response

The Royal Mail say that the subscription market is booming, with one in four of us (27pc) are signed up to receive something; food, flowers, booze etc. Previously this was primarily a magazine subscription. Yes Response has just secured a new subscription fulfilment project for an artisan food and drinks brand. We have been tasked with printing the branded postal packaging, collation and monthly mailing to their database. The first monthly subscription box will land in the first days of March.

A start up  subscription based craft  gin business gave the following advice to Daily Telegraph readers; for those starting out, outsource your logistics so “your business can easily scale from day one and you can focus on building your brand, not packing”.

Let Yes Response remove your subscription fulfilment headaches, enabling you to focus on the key aspects of building your business.

Jennifer (Jen) Davies has joined our mailing team. Jen was previously employed by a local printing company for 32 years until there closure in December. Jen will bring new skills to Yes Response with our planned investment in additional laser printing and print finishing  equipment in the next four months, in response to  the  ever increasing demand from clients for our  time sensitive print personalisation and mailing services.

Warehouse Supervisor Martin Hayes with Jennifer (Jen) Davies

Royal Mail are celebrating Valentine’s Day this week by giving post boxes a makeover, using the words of some of history’s great romantic writers.

Romantic quotations from works by John Keats, Robert Burns, Anna Seaward and Thomas Hardy will adorn a post box in their respective  birthplace ; Hampstead Heath -London, Alloway -Ayr, Lichfield –Staffordshire (the closest proximity to Yes Response) and  Higher Bockhampton- Dorset.

In 2012 more than 100 post boxes were repainted gold to honour the birthplaces of Olympic and Paralympics gold medal winners from  the London Olympics . This was the first time the post boxes had changed colour  from the traditional red.

Yes Response provides a time sensitive and cost effective service for both large and or small but complex mailings; taking advantage of our significantly discounted postage rates.

Yes Response have been tasked with providing an integrated events invitation and booking system for our client in the agricultural market place. Using our clients CRM system and supporting their 20+ territory managers; (They are responsible for hosting the breakfast meeting events.) we create invite lists based on geographical/distance from event locations; produce bespoke postal invitations and follow up email invitations. The recipients (growers/agronomists/distributers/processors) confirm their bookings to us via telephone/email/online. SMS text reminders are broadcast 24 hours before the event.

Over a 3 month period, in excess of 35,000 postal invites and emails will be printed/mailed out to support in excess of 45 regional breakfast meeting events.

Yes Response provide a one stop solution whilst removing the numerous inevitable headaches under strict timelines for these campaign events.

Snowflake adorned postboxes which play sensor triggered Christmas jingles when cards are posted have been installed by the Royal Mail in key towns including London, Cardiff, Belfast and Edinburgh. The sound of jolly messages from Santa Claus and sleigh bells will greet anyone posting letters in these special post boxes.

If you have festive requirements to distribute promotional and literature materials for a special event or campaign, let Yes Response take the stress away and deal with your fulfilment needs in a cost and time effective way without the need for you to go to the postbox!

DPD our preferred parcel carrier reported this year’s Black Friday event weekend was their biggest operation ever. Over 1.1 million parcels were delivered over the weekend making it double the volume of parcels to last year.

However for retailers it can be quite a different story as what matters to them is how much is sent back and the logistics associated with this. The level of returns is a very important guide to profit margins of the sales. Fashion items along with electrical items have to be cleaned retagged and returned to sale. This process can take weeks and sales volumes generated by Black Friday means returns sometimes can remain unopened until January. Some retailers are studying this problem with customer analysis, qualification for free delivery returns and “Boris” buy on line return in store. Traditional retailers see this option as a way to make their estates work harder.

Some research for the Royal Mail has found out that 60 per cent of online shoppers will not use a retailer again if they have a bad return experience.

Whilst our volume of daily parcel assignments are considerably lower, Yes Response parcel despatches via DPD/Royal Mail and the pallet network run at 8-10 times higher levels in November/December than throughout the rest of the year.

Let Yes Response provide you with a timely and cost effective integrated hassle free fulfilment solution.