Yes Response

Yes Response have recently mailed out the new Spring/Summer 2013 catalogue for Jessica Spice which lists their full and recently extended range of erotic DVDs and books. Due to the sensitive nature of the content of the catalogue, this was despatched in plain envelopes so that the mailing remained discreet. This is a change from our usual client mailings when we normally suggest prominent branding on exterior packaging! It’s great to see our client growing sales, and it’s interesting to see the types of products that are still selling well during these challenging economic conditions.

If you need catalogues or products to be distributed to your customers, no matter what the product, just contact Yes Response on 01889 561 400 or enq@yesresponse.co.uk to discuss how we can help.

Yes Response are pleased to have completed a new mailing for one of our long-standing clients to invite their worldwide contacts to an event in April. There are two events taking place, with each focused on a different market sector. There were therefore two different types of invitation to be sent out to two different distribution lists.

Yes Response was supplied with the personalised invitations from the client’s printer, which included the contact’s name and address as well as a unique reference number which they could use to register for the event online. The invitations were then enclosed with the other mailing pack items, handmatched to the envelopes and mailed to the 1,500 dealers, distributors and other contacts.

This worldwide mailing was completed within 24 hours with all invitations being despatched via the most cost-effective and timely postage method.

If you require any support with your mailings, Yes Response can take away the headaches. And don’t forget that all of our clients can take advantage of our negotiated discounted postage and courier costs for all mailings. For further information, just contact us on 01889 561 400 or enq@yesresponse.co.uk.

Yes Response have recently completed an urgent project for one of our design agency clients. Their Cumbria-based client needed to distribute an urgent communication to  a wide range of people within a geographical area inviting them to a consultation regarding a planning application for a landfill site.

We were tasked with sourcing the data for all households and businesses within a range of postal code sectors, printing the postcards in four colour process, personalising them and posting out in a timely fashion so that recipients were given advance notice of the public exhibition drop-in session.

All work for this project was completed and the postcards mailed within 5 days. Our client complimented us on our ultimate solution and how we removed their headaches from the project, enabling them to concentrate on other aspects of the campaign.

Urgent problems and the ultimate solution can invariably create lots of headaches, but if you need a project undertaking time-sensitively Yes Response can take those headaches away by effectively and efficiently completing high quality mailings. Contact Yes Response on 01889 561 400 or enq@yesresponse.co.uk to discuss your requirements.

It is rumoured that the US postal service will be ending deliveries of letters on Saturdays. A worrying thought for those of us that plan the timely delivery of mailings to customers.  If this proposal goes through in the US, how long might it be before Royal Mail decides to follow suit  here in the UK?

Currently, it is said that the proposal is only applicable to letters and parcels will continue to be delivered on Saturdays. This must have meant a huge sigh of relief for many companies and their customers. It’s difficult to imagine hour growing e-commerce could successfully continue if there were no deliveries on a Saturday. Especially with many consumers eager to receive items over the weekend when they are more likely to be in to receive them.

One of Yes Response’s clients, a chocolate manufacturer, has been busy actively appointing more stockists. We work closely with our client to ensure that when a new retailer signs up, we promptly distribute a retailer starter pack to them. These packs include retail point of sale units and promotional material for the retailer to use in-store, as well as a box that contains an initial supply of each of the 12 different types of chocolate, yummy!

If you need support to ensure that your stockists receive your point of sales materials promptly, let us take away the headaches of the process for you – contact us to discuss your requirements. Just call us on 01889 561 400 or send an email to enq@yesreponse.co.uk.

One of our clients is in a great position as a growing company and have recently be able to invest in expanding their sales force, employing several new team members. The additions to the sales team have meant a restructure in the sales force areas, an important change that needed to be communicated to the company’s customers immediately.

The market sector within which the company operates is very hands-on and generally is not desk-based, so it was crucial that these changes were also communicated via a printed mail pack. Customers were sent a personalised letter detailing the changes along with a business card for the applicable contact that the customer could keep to hand and a laser printed colour newsletter updating them on the latest news from the company. The mailing was completed and posted same day to 1,400 contacts.

This mailing highlighted the importance of choosing the correct channels of communication when relaying important information to an audience. If these customers had been contacted solely via email, many would have missed this important information, so a postal mailing was vital.

If you need to contact your customers with some important information, let us take away the headaches of the process for you – contact us to discuss your requirements and for advice on communicating your information effectively. Just contact us on 01889 561 400 or enq@yesreponse.co.uk.